There are so many technologies available to share your written, audio or video content with the world. While these can help your site traffic greatly, they also need to be carefully thought out if they are to become an efficient advertising tool, rather than a burden. Over the next few articles, I will approach the theory, practice, and benefits of each method.
Let's start with Blogs. They are extremely popular, sort of 'online journals.' Blogs are not just used by individuals, but also by businesses. A successful blog usually involves some aspect of a professional field, such as useful hints and tips. Some of the most effective blogs start out with 'I had a problem with...' (for example, some software) and then it imparts what needs to be done to fix that situation.
The main point of a blog is to attract search engine visitors, who are usually looking for help with the same issue you are writing about. Even though they exist in cyberspace, a blog does not have to be about a computer-related field, it could just as easily be about landscaping or electrical repair.
If you are thinking about starting a blog, there are a couple of things to consider: First, they are a commitment. If you start a blog, you need to keep up with it, or, as with a web site, it will lose credibility. Secondly, even though there are several free blog hosts online, if possible, host the blog on your own site, as your efforts will help boost your site's hits, not someone else's.
If you are ready to take your business to the next level, this would be a perfect time to research newer web technologies, such as our own WebUpdate4 system, which now includes We-Blog as a standard feature. Add this to the already included advanced WebUpdate features and you can be sure of giving your business the best competitive edge online.
Extreme SEAL Experience
'Being a Navy SEAL for most of my 24 years of service and the fact that I'm a type A personality often leads me to expect much in the way of service when doing business and I'm often disappointed. That was not the case with my experience with Internetmark. They did everything they said they would do, and much they didn't have to. It is a testament to their vast knowledge and attention to detail.
Where my hard-earned dollars were being spent was visible early in the project as their masterful understanding of the many small details that matter were implemented.
They tirelessly worked full weekends, late nights and early mornings to satisfy our needs.'
Terry Young is the founder and CEO of Internet Marketing and Design,
the award winning web and multimedia design agency in Chesapeake.
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