by Terry Young
Aerial video can promote both you and the property
Since getting my FAA drone pilot license I have had the pleasure of working with many Realtors in the Hampton Roads area. I have shot both aerial photos and videos to be shown in listings, Realtors' personal sites, and social media pages.
Aerial shots open up a whole new view of a property and its layout. From the air, I can capture views which show elements in relation to each other, rather than from the ground, where things can be obstructed.
For example, if a property has a deck, a pool, and a fire pit, from the ground a photographer would probably not be able to encompass all of them in context in a single shot. While it is fine having individual shots of each item, often people want to get a feel of their position to each other.
From the air, you can also get a much better view of a property's surroundings. For a prospective buyer, aerial photos and video can sum up the type of neighborhood at a glance, showing the views and amenities that they can expect in a single shot.
Water features show especially well from up high. A nice river or canal, swimming pool or large pond with fountains can look even more impressive from an aerial perspective.
Water features work especially well from up high.
A nice river or canal, swimming pool or large pond
with fountains can look even more impressive
from an aerial perspective.
Videos can provide more information than stills, such as slowly revealing the beautiful view behind a house, or circling to show the property from all angles.
Furthermore, since they are usually paid for by the listing agent, they can also be used to advertise the agent as much as the property, being put on their Facebook page and website.
Having an impressive video for the property, along with "contact [your name and phone number] for more information" at the end can automatically grab more of the potential buyer's attention.
When you want to make an impression using aerial photography and video, imagination is the only limitation. Call me to discuss how to bring a new perspective to potential buyers through your listings.
Terry Young is an FAA licensed drone pilot and professional photographer and videographer. His 30 plus years of experience in pre- and post-production of both still photography and video, coupled with the latest equipment, enable him to capture amazing, high quality images.